Our Mission
'Never trust anyone who has not brought a book with them' - Lemony Snicket
At Good Books Marketing, we love books. We believe in the power of books to open minds, inspire people and change lives. Our mission is to work together with publishers and authors to help unique titles to be discovered and grow their sales.
Services
Marketing Strategy
Devising a Path to Success
Whether you need a tactical plan to help launching a new book, an ongoing marketing strategy for a range of titles, or online and email marketing support, we’re here to help.
Social Media Strategy
Maximising Online Reach and Engagement
Do you need a social media plan to build your brand online? Or a social media solution to support a campaign or project? We create practical social media strategies, designed for maximum reach and engagement online.
Publicity and PR Services
Standing out from the Crowd
From straight-forward press releases to full-on media strategy plans and book launches, we offer a full range of services designed to help good books stand out from the crowd and secure coverage. Contact us today to find out how we can help.
About us
We help books to find their readers and grow their sales. ​
Good Books Marketing was founded in 2015 by Ilaria Giovanelli, an expert and highly creative professional with a love of good books, and over 16 years’ experience in the publishing industry for companies including Oxford University Press, the Taylor and Francis Group, Routledge, and Pearson.
Good Books Marketing is an Oxford-based marketing and publicity agency specialising in turning good ideas into successful marketing and publicity strategies. Our mission is to help books reach their audience and grow their sales.
We are passionate about working on new, innovative projects, and our work can cover anywhere in the UK. We welcome marketing and publicity projects both large and small, and are happy to work with you to develop a consultancy package that suits your needs and budget.
You are in good company!
Hear from the awesome customers who have us in their good books
I have worked with Ilaria over a number of years. She is a talented and experienced marketer and copywriter, able to work efficiently and effectively on a wide variety of activity across a range of channels and media. She is also skilled at working with a wide range of stakeholders, and is a natural communicator and problem-solver. I wouldn't hesitate to recommend Ilaria!
Clare De-Bank
Head of Marketing, UK Schools, Pearson
I have worked with Ilaria for many years, and she has always consistently produced highly effective and original publicity campaigns, all delivered with charm and enthusiasm.
Helen McManners,
Marketing Manager,
Oxford University Press
Ilaria has consistently provided me with well-written, concise and informative press releases. She has experience with working with large academic publishers, who often require press pieces written at short notice and to tight deadlines. I would would recommend her to anyone looking for a well-informed press writer.
Imogen Catling,
Marketing Manager,
Taylor & Francis Group
Contact Us
We'd love to be in your good books!
Contact us today for a complimentary chat and see what we can do for you.